Has Tommy Fury become more influencer than boxer? Love Island alum fights KSI in another YouTube boxing fight

When an actor becomes typecast, it’s hard for them to secure a different part. That analogy might be appropriate when it comes to Tommy Fury, who will punch swap with an influencer boxer for the second consecutive time when he takes on KSI at the Manchester Arena on October 24.

Tommy, the half-brother of WBC heavyweight champion Tyson Fury, is 9-0 inside a boxing ring. “TNT” has four wins via knockout, and the 24-year-old has the looks of a superstar. However, the biggest win of his career so far came against YouTuber Jake Paul in February.

The plan for Fury is simple: end YouTube boxing one fight at a time. 

“Everybody knows what’s next for me, it’s being teased at the minute. Hopefully, we can get this KSI fight over the line, and I’ll knock off another YouTuber,” Fury told Sky Sports. “That’s my plan for this year. I want to end YouTube boxing within 12 months.”

WATCH: KSI vs. Tommy Fury on DAZN

That seems like a solid plan. However, by attempting this, has Fury become the one thing he’s seeking to destroy: an influencer boxer?

Fury will not climb the world ratings by beating up on KSI. But while he still has the resume of a novice pro, the Manchester-born fighter is clearly one the savviest businessmen in boxing. What he brings to the table is interest.

Fury has over 5.4 million followers on Instagram, 17K followers on Facebook, 397K on Twitter/X, and 350.6K on TikTok. A large part of his popularity comes from appearing on Love Island U.K. and meeting partner Molly-Mae Hague, with whom he has a daughter. Outside of Love Island, he starred in At Home with the Furys, a series that follows the entire Fury clan. Netflix has already secured a second season.

Tommy can easily take a route that involves not getting hit in the head for a living, but he’ll always be installed as the favorite against influencers. He reportedly made $2 million against Paul, and his net worth is rumored to be around $3-$4 million. 

MORE: Is the “old” Canelo back?

Fury must get past KSI and then he can make an earnest run in the professional ranks. He believes he still has plenty of time to mold his own legacy, but that can only happen when he takes real fights.

But did Fury already seal his fate by saying, “We’re both from the influencer background,” after calling out KSI in 2019?

Not according to him.

‘I’m still eager to learn, win titles, and go down as a proper boxer. I don’t want to be known as one of these guys who made a lot of money fighting idiots and then retired and left the sport,” Fury told BT Sport Boxing via Daily Mail. “I want to be remembered as Tommy Fury, ‘he made great money fighting YouTube stars and then stuck to boxing and retired with a world title.’ That’ll be happiness for me, and I will achieve it.’

Saying something is one thing, but doing it is another. What happens after KSI will tell us what we want to know. Is Tommy Fury’s future in the ring or on the stage?

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